Grupo Minipreço
Brasil
2023-24
With 25 years of experience in retail and a team of about 700 professionals, Grupo MiniPreço is formed by the brands MiniPreço, Rei dos Salvados, and Dcor&Gift, with presence in 33 stores in the states of Espírito Santo, Paraná, and Santa Catarina.
With 25 years of experience in retail and a team of about 700 professionals, Grupo MiniPreço is formed by the brands MiniPreço, Rei dos Salvados, and Dcor&Gift, with presence in 33 stores in the states of Espírito Santo, Paraná, and Santa Catarina.
About the Project
In collaboration with Vivas and the Obra Prima Films team, we conducted the production of materials for the retail sector of Grupo Minipreço, covering the Minipreço, Rei dos Salvados, and Dcor&Gift brands. Our team was tasked with developing animations for the display materials, creating the original soundtrack composed by Kleber Augusto, and optimizing each material for the designated broadcasters in the initial phase of airing.
Throughout the 8-month project, we produced over 50 materials, including various promotions, distinct soundtracks, and custom KV animations for each specific campaign.
In collaboration with Vivas and the Obra Prima Films team, we conducted the production of materials for Grupo Minipreço retail, covering the Minipreço, Rei dos Salvados, and Dcor&Gift brands. Our team was tasked with developing animations for the poster materials, creating the original soundtrack composed by Kleber Augusto, and optimizing each material for the designated broadcasters in the initial phase of airing.
Over the 8 months of the project, we produced over 50 materials, including various promotions, distinct soundtracks, and personalized KV animations for each specific campaign.
Motion
Animation
Varejo
Créditos
Service and Creation: Vivas
Direction: Kleber Augusto | Masterpiece Films
Composition and Soundtrack: Kleber Augusto | Masterpiece Films
Service and Creation: Vivas
Direction: Kleber Augusto | Obra Prima Films
Composition and Soundtrack: Kleber Augusto | Obra Prima Films
Stills
